Detroit

SXSW Team High Five: Chevy & JewishDetroit

by Shauna Nicholson on February 2, 2011

in Detroit

I’m honored to be included in the Detroit SXSW Team. It’s an awesome opportunity to bring together the Detroit community, spread the great pieces Detroit in communities between home and Austin, and bring awareness to some remarkable organizations. I’m incredibly fortunate to have Chevrolet covering travel expenses and the Jewish Federation of Metropolitan Detroit backing [...]

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On Detroit’s Social Media Community

by Shauna Nicholson on October 5, 2010

in Communication, Detroit, Nerdy, Social Media

Jane Fader recently posted a blog titled Scotch, Cigars and Sexism: A Feminist Response to Henry Balanon and His/The Social Network. While I don’t necessarily see things the same way, her post inspired a response regarding Detroit’s social media community. A excerpt: The Detroit social scene is incredible. We’re pretty well connected to each other and [...]

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How a clear, smart content strategy makes or breaks the long-term success of social presences (IUE 2010)

by Shauna Nicholson on June 11, 2010

in Communication, Detroit, Social Media

I’m speaking (spoke) at IUE2010 on content strategy. Description: Well-developed and executed content strategy yields measurable return-on-investments. Unfortunately most businesses aren’t putting resources into making the initial investment, resulting in a lot of noise and damage to brand reputation. A clear, smart content strategy educates the target market, impacts organic search engine visibility, increases website [...]

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Nikki Stephan & Shauna Nicholson Recap FutureMidwest

by Shauna Nicholson on April 17, 2010

in Business, Detroit, Entrepreneur

Nikki Stephan & Shauna Nicholson Recap FutureMidwest from Shauna Nicholson on Vimeo.

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We are the Creators of Today’s Extraordinary

by Shauna Nicholson on April 15, 2010

in Business, Detroit, Entrepreneur

Because I’ve been heading up the FutureMidwest social media outreach, I was invited to a private tour of The Henry Ford museum and, as Blagica so accurately described, it was far more emotional than we had ever anticipated. I had no idea each piece of the museum had such rich history! I was shocked to see [...]

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Solopreneuership Celebration

by Shauna Nicholson on April 12, 2010

in Business, Detroit, Entrepreneur

Words to live by: Ideally, since 80 percent of your life is spent working, you should start your business around something that is a passion of yours. If you’re into kite-surfing and you want to become an entrepreneur, do it with kite-surfing. Look, if you can indulge in your passion, life will be far more [...]

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