Meet Brian Josefowicz: A Michigan-based entrepreneur who has turned his photo booths into something that amps up parties, creates unique memories, and puts your customers face in your marketing tools.
In this 9-minute interview Brian and I discuss PhotoBooth.me:
- Facebook advertising
- Google Adwords
- Conversion rates & mechanisms
- Using video for SEO (search engine optimization)
- Connecting with non-local markets using social media
- How he re-defined his product to better benefit his target markets
- “Bringing the awesome”
PhotoBooth.Me: On Marketing, Conversion Rates, & Getting Parties Started from Shauna Nicholson on Vimeo.
Matt Dibble & I had some fun on Twitter discussing how you brand a business built on fun:
Matt: “What do you do?”
@photobothco: “We sell fun.”
Matt: “Oh… how’s biz?”
@photoboothco: “Who cares.”“We make rock stars out of all.”
“People wait in line to hang with us.”
“We help you remember pieces of last night.”
“We get parties started.”
“We make your party require less booze.”
For the nerds: Video shot with Skype & this recorder.
